Margaret Thaler Singer on Cults and How Easily People Obey Them

The other day I posted a video of a “struggle session” – the gathering in Bethesda, Maryland – in which people recited a pledge claiming collective guilt because they were born “white.” As I mentioned, the agitators got a huge number of participants to pledge to submit themselves to a new, totalitarian regime, under the guise of something else. This is how cult indoctrination begins. Cults erase your individual identity and replace it with an assigned collective identity. People succumb largely because they think they’ll be safe from criticism and viewed as “enlightened.” But it’s an old trap.

If you have the time and interest, here’s a video from more than 15 years ago of the late cult expert Margaret Thaler Singer discussing the way cults work, particularly how they use deception and how easy it is to get people to obey.  In those days most people understood cults to be led by one charismatic individual. But once they go global as movements (like communism or even the BLM movement) their leaders are often hidden, organizing behind the scenes. At a certain tipping point, though, a central charismatic figure usually emerges as the leader.

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